Building Audience in the Content Blizzard
The internet is a blizzard of unfiltered content. How can an artist or author build an audience in the face of it? You hear it every day: the internet helps… Read More →
A Kick in the Pants: Q&A with Richard Fulco
Ever notice how most popular novels are about compelling characters with exciting lives? We love those characters, love their lives. But what about the flawed characters with the depressing lives?… Read More →
What Is Your Creative Brand?
Artists and authors are talking about creative branding. But what exactly is a brand? And do you have to have one? As a label and publisher, we get a lot of… Read More →
In the Land of the Blind…
Are you a perfectionist? As you navigate life as an artist, nobody you meet — in collaboration or in competition — is perfect. You know this, yet still set impossibly… Read More →
Think of Your Music as a Service
As an independent recording artist, do you think of your music as a service or as a product? When the phonograph debuted in 1877, the traditional service of music (live performance) was… Read More →