What Is Your Creative Brand?
Artists and authors are talking about creative branding. But what exactly is a brand? And do you have to have one? As a label and publisher, we get a lot of… Read More →
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Artists and authors are talking about creative branding. But what exactly is a brand? And do you have to have one? As a label and publisher, we get a lot of… Read More →
As an independent recording artist, do you think of your music as a service or as a product? When the phonograph debuted in 1877, the traditional service of music (live performance) was… Read More →
As a recording or performing artist, you find yourself answering a familiar question: “What kind of music do you play?” How do you answer? Maybe you have a stock reply… Read More →
As sure as dark clouds gather in hurricane season, a storm is brewing around artist compensation. Art and technology are at odds. However, it wasn’t always that way. From the advent… Read More →
So you’re an independent recording artist, casting about everywhere you can for airplay and exposure. Pandora, the internet-radio service with the taste-smart music library, has just accepted one of your… Read More →